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Look Your Tyres in the Face

14th January 1944
Page 23
Page 23, 14th January 1944 — Look Your Tyres in the Face
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Which of the following most accurately describes the problem?

(Part 5) By E. G. Cowap

SINCE our resources of natural rubber have been greatly reduced as the result of the occupation of the chief producing countries by the enemy, much official propaganda has been conducted to impress upon operators of road vehicles the urgent need for care in the use of tyre3, so as to conserve the limited stocks of such equipment. Realizing that road transport must be kept going at all costs in the Nation's interest,. we have supplemented this Government-sponsored campaign by publishing a booklet entitled "How to Prevent Tyre Misuse" (now out of print), which points the way to the achievement of maximum tyre mileage and graphically illustrates the harm that can result from carelessness, as well as by this short series, "Look Your Tyres in the Face," which, in light-hearted vein, sets out to portray the •tyre's reaction to a vital problem of the day.


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