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4th September 1964
Page 31
Page 31, 4th September 1964 — View Travel Association
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'ILAIMED to be the first of its kind

in the country, a Yorkshire Travel Lssociation is expected to be officially 3rmed in October. This was announced t• Leeds last week by Mr. J. M. Barr, ianaging director of Wallace Arnold td., at a Press reception jointly spon)red by Wallace Arnold and the West 'orkshire Road Car Co. Ltd. The association is the first outcome of series of regional conferences held over le past 15 months by the British Travel id Holidays Association and is designed

) "push Yorkshire attractions and uenities, for both businessmen and iurists.