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Ring in the new

4th July 1991, Page 24
4th July 1991
Page 24
Page 24, 4th July 1991 — Ring in the new
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Which of the following most accurately describes the problem?

fiiibbett & Britten's newly formed clothing distribution arm, Fashion Logistics, was the unlikely beneficiary when British Telecom (now to be called just BT) spent millions on a new logo.

It seems BT has 100,000 staff who wear uniforms or protective clothing and each one required newly labelled garments despatched to his place of work. Fashion Logistics was just a phone call away and the work is now done. A real fit-up job.

But what has happened to the old uniforms? No doubt Oxfam Shops are flooded.

by the Hawk