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When two become one
Page 71
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Midlands-based independent Scania truck dealership Keltruck has enjoyed a bumper year, with 2005 breaking all previous records. Kevin Swallow finds out more.
ir• he amalgamation of Keltruck and East Midlands Commercials 12 months ago turned the Scania franchised dealership into a I 3-depot organisation covering ground between Cheltenham and Nottingham.
With both arms successful in their own right, the joining of two similarly run franchises helped turn 2005 into a bumper year.There is some streamlining still to be done,admits managing director John Biggin, and 2(X)6 will see several major investments come online.
New developments The Walsall depot will move to a new six-bay site at Willenhall, which opened on 1 February and cost £500,000;a I:1.2m site will open at Worksop to service a B&Q contract: and there will he rebuilding at West Bromwich following the departure of the go-karting centre.
"We're looking forward to the year ahead with confidence. Both companies were having a good year anyway. One plus one makes two, but in this case it has made two and a half," he says, heaping praise on the management team.
'The company did well with aftersales business, including the country's first Environment Agency-licensed heavy truck recycling plant, and officially sold 910 new and 513 used trucks. The used sales manager at West Brom. David Morgan, is philosophical about 211 and admits he didn't sell the number of vehicles he set out to."It was still a good: We bought and sold well. If you have the product at the right time, it'll sell." he say Seasonal variations The used market was slightly depressed it late summer when diesel rose to £1 a litre. deterring hauliers from spending. Plus un written residual values for new stock haw several times following price increases by Scania in the past year.
October settled down and Morgan er success right through to the end of Dect which has improved the budget for 2006.
Five 53-plated, low-mileage Topline tr arrived in the new year and, by 18 Janua one was left—with two bidders battling it