Lowfield's new look
28th June 1986, Page 17
28th June 1986
Page 17
Page 17, 28th June 1986
— Lowfield's new look
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• As part of a "total re-assessment of its marketing stance" Lowfield Distribution is adopting a revised livery.
The house colours of blue, white and orange are retained but in a new style with the addition of the slogan "The Distribution Company".
Lowrield has recently commissioned an independent company to carry out market research into the expectations of distribution service users.
One fact to emerge is their requirement for totally integrated distribution services rather than simply transport or warehotising.