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VALUES

28th July 2011, Page 30
28th July 2011
Page 30
Page 30, 28th July 2011 — VALUES
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Many dealers and manufacturers say operators pay more attention to aftersales than to the upfront price and residual values, but vehicle purchase price and RVs remain the third biggest payout on a vehicle behind fuel and wages. No operator wants to get stung, and no dealer wants to sell under price, so it remains a pivotal issue. These days, asking manufacturers for new truck prices gets the same response as asking a dog to do a card trick. CM went to industry pricing experts CAP for chassis-cab prices and today’s retail residual values for 18-tonne box vans. According to CAP’s Red Book, the Midlum is the most expensive upfront for the chassis cab, by more than £4,800 over the Scania P230. MAN’s TGM is the cheapest by £535. Taking into account the mileage of the vehicles and year of registration, there is a clear winner. Scania’s P230 holds 67% of the purchase price of the chassis cab, and is worth £5,500 more than the MAN and £6,250 than the Midlum. The fact that all three command in and around £30,000 RVs speaks volumes for the market’s issues with supply and demand.

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