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Web auction site due in December
Page 55
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• An independent Midlands dealer is setting up an Internet-based used truck auction.
Stourport, Worcs-based Toby Rogerson plans to have the site, uktruckauctions.com, up and running by r December with an initial r5o vehicles for prospective purchasers to view. Photos will be accompanied by a brief description of each lot.
"The vendor can opt to have his truck put on there for either two or four days," says Rogerson. "A reserve will be set, and buyers will be able to bid by e-mail. The best bid will secure it."
Each bidder will have to register with the site: he will then be given his own user name and identification number. Rogerson will carry out an HPI check to ensure there is no outstanding finance on an entry, and will make further checks to make sure everything is above board.
When a bid is accepted the vendor will have to deliver the truck to Rogerson's site where it will be checked over, along with the accompanying paperwork, to ensure it matches the description given to bidders. If the description is wildly inaccurate, the sale will be void; otherwise the buyer can either collect the vehicle himself, or Rogerson will arrange delivery once payment has been cleared.
"We're looking at setting up accounts for regular customers," he adds.
Sellers will pay £19.5o to display a truck, whether it's for two days or four.
"We won't be charging fees for the first two months, however, as we build up business," says Rogerson. The seller will have to pay commission on the sale if a purchaser is found, and commission will be charged from day one. Rogerson is not saying how big this charge will be, but insists it will be competitive.
"The great thing about this approach is that you don't have to take your truck ion miles or more to an auction then bring it all the way back if it doesn't sell," he says.
Rogerson's company, TR Truck Sales, operates out of a six-acre site and tends to specialise in rigids. "There's a lot of demand for 17-tonners, but the 7.5-tonner market isn't as good as it was," he remarks.