Card scheme
25th February 1988, Page 97
25th February 1988
Page 97
Page 97, 25th February 1988
— Card scheme
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• More than 200 dealers and 11,000 "Trade Partners" are participating in the Renault Trade Partner Card scheme. Purchase of certain parts from these dealers can open the door to prizes — rally jackets, weekends in Paris and even the Renault Extra van.
The purchased parts that qualify include oil, air and fuel filters, shock absorbers, exhaust kits and wiper blades. Renault UK after-sales director Leonard Pereira dos Santos says this scheme is a major iniative in the industry and aims to encourage brand loyalty.