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63-STANDARD

23rd September 1960
Page 176
Page 176, 23rd September 1960 — 63-STANDARD
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The Standard Motor Co., Ltd., Canley Works, Coventry. nETAILS have been released today of the new Standard Atlas Major 10-12-cwt. van and pick-up, which are described in detail on pages 264-265 and make their debut on this stand. The vehicles are basically the earlier Atlas with the 1.670-litre four-cylindered petrol engine from the Ensign car substituted for the original 948 c,c, power unit. Gearbox ratios have been altered to suit the new engine, which provides much improved acceleration and increases the maximum speed by 10 m.p.h. to 62 m.p.h. Just under 2 cwt. is added to the unladen weight of the vehicle by the engine, which produces 50.5 b.h.p. at 4,000 r.p.m., compared to the 35 b.h.p. of the original power unit.

The Atlas Major van costs £520, whilst the pick-up is priced at £510. These prices are, in each case, 145 more than those for the 948-c.c.-engined Atlas, which continues in production and is shown in van and pick-up form. The van body is unchanged and has a capacity of 180 Cu. ft. It is available with hinged or sliding cab doors. A single hinged door is fitted at the rear and a sliding side door is available as an option.

Points to note on the chassis are the separate detachable sub-frame for the engine, gearbox and front suspension assembly, and the novel roll-resistant front suspension, which offsets the narrow track.

Standard's other two exhibits are van and pick-up versions of the 6-cwt. model. Frontal appearance has been changed recently by the adoption of different wing pressings which incorporate small peaks over the headlamps. Both models have the 948 c.c. engine, which, in this application, is rated to develop 33 b.h.p. at 4,500 r.p.m. and, coupled to a fourspeed gearbox, provides a maximum speed of 55 m.p.h.