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PASSENGER TRANSPORT
"THE ROADS ARE YOURS, USE THEM ! "
Winning Entry in M.H.C.S.A. Road Passenger Transport Slogan Competition A DEFINITE step forward in the
plans for the National Road Passenger Transport Week, to be held from May 6-13 next, has been made by the choice of a suitable slogan to be used in collection with it. The winning entry in the slogan competition, which was organized by the Motor Hirers and Coach Services Association, was :— " The roads are yours, use them!"
The originators of this phrase, Mr. B. R. Saunders, 60, Syke Tugs, Iver, Bucks, and Mr. J. E. Hughes, 89, Churchrnore Road, London, S.W.16, divide £100, which sum has been subscribed by road passenger transport organizations, operators and the specialized Press.
It is encouraging to note that some 10 railway-associated companies were amongst the subscribers to the competition fund.
The Commercial Motor played an important part in the success of the competition, having provided, free of charge, 100,000 entry forms and 2,000 attractive large posters, as well as giving the contest a large measure of publicity. The posters were displayed all over the coun try and nearly 7,000 entries were received.
On Sunday last, a panel of six members, consisting of Messrs. F. A. Flin, J. H. Lowe, J. Britten and A. H. Bourne (the nucleus committee of the M.H.C.S.A. directing the national publicity scheme) and a representative each of The Commercial Motor and Motor Transport, examined the entries. Every effort was perused by each member of the committee and some 150 Possible winners were selected. These were again carefully scrutinized and, finally, 64 entries were chosen for recommendation to the adjudicators.
The final judging took place at a luncheon given by the M.H.C.S.A., in London, last Tuesday, the judges being Earl Howe, P.C., C.B.E., Major II. E. Crawfurd, A.F.C., Miss Mabel Constanduros, Mr. Tom Newman, Mr. Christopher Stone and Mr. Joe Davis. Unfortunately, Brig.-Gen. A. C. Critchley, C.M.G., D.S.O., and Miss Gracie Fields, who were also adjudicators, were unable to attend.
The guests included Mr. A. H. Bourne (Bourne and Balmer [Croydon], Ltd), Mr. F. G. Bristow (secretary, Commercial Motor Users Association), Miss C. Culverhouse (Venture Transport [Hendon], Ltd.), Major
j. B. Elliott (chairman, M.H.C.S.A.), Mr. E. C. Marston (president, Road Haulage Association), Mr. H. T. Rickards (president, M.H.C.S.A), who was in the chair, Mr. W. White (secretary, London Coastal Coaches, Ltd.), and Mr. F. A. Walker (honorary secretary, .'leigan Competition).
Major Elliott spoke of the onerous restrictions on the road passenger transport industry and referred particularly to the limitation of duplication of long-distance coaches. He added that the policy of repression was now being applied to the goodstransport business. In emphasizing the fact that road transport urgently needed well-planned and ample publicity, Major Elliott paid a tribute to the activities Of the Press in connection with the slogan competition.
" Mr. H. T. Rickards mentioned that Mr. Gleeson E. Robinson, Metropolitan Traffic Commissioner, was virtually the originator of the slogan competition, for some time ago he pointed to the need for greater publicity on the part of the road-transport interests.
After the announcement of the winning slogan, Miss Constanduros was prevailed upon to speak, and she made the interesting remark that she was of the noted transport family of Tilling.