Freight Rover in big export drive
22nd September 1988, Page 6
22nd September 1988
Page 6
Page 6, 22nd September 1988
— Freight Rover in big export drive
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• Freight Rover has launched a massive export drive designed to triple its overseas sales within the next four years.
The company, which is on course for its eighth consecutive record year, says that following its merger with Daf 18 months ago, it will be using Daf s extensive dealer network to push exports from their current level of 3,000 vans and minibuses a year to 9,000 a year by 1992.
Only 12 months ago exports counted for 5% of Freight Rover's sales — now 15% of its production is sold overseas and eventually the company hopes to boost that figure to 50%.
Production has already been boosted at the Common Lane Factory from 436 vehicles a week to 500, and Freight Rover intends to produce more than 21,000 vehicles this year.