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Granada users win on points

21th April 1994, Page 18
21th April 1994
Page 18
Page 18, 21th April 1994 — Granada users win on points
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Which of the following most accurately describes the problem?

• Motorway services operator Granada is rewarding regular customers with credits which can be used to purchase goods at its 25 stops.

Truckers are awarded a point for every 10p they spend at the service stations. With 2,500 points on an electronic Granada card they can redeem the card's a value at Granada shops or restaurants or at the Argos high street chain. Cards can also be exchanged for Esso Tiger Tokens to use for buying fuel.

Ferry operator Sally Line has extended its freight drivers club to truckers using its RamsgateOstend crossing. It gives drivers an L1L75 meal ticket and five point vouchers every time they travel with Sally Line. The tokens can be redeemed for a range of gifts, from a jacket (which costs 40 tokens) to discounts off holidays and passenger ferry crossings.

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