True essence of integration

20th September 1968, Page 218

20th September 1968

Page 218

Page 218, 20th September 1968 — True essence of integration

Noticed an error?
If you've noticed an error in this article please click here to report it so we can fix it.

4.61 What is the true essence of integration? In my view there is no question of mystique. Neither is it a magical solution of all transport problems comparable with a detergent which (like all other detergents) is guaranteed to wash everything whiter than white. It is useless as a slogan emblazoned upon a banner that is raised in the name of some sacred cow. It is not the wisdom of the ages handed down in tablets of stone. It should not be a doctrine that is supported or opposed with blind faith on party political grounds. It is in essence plain common sense; it is doing things that a prudent businessman will do when the same problems arise on a smaller scale in his own business—the commonsense course of linking like businesses with like; and like activities with like; and making one mode complement another. Indeed, linking together in a sensible way all the different strands of his business—not because he believes in sacred cows but because of his in-built determination to get the best out of his business.