AVON Stand 194
Page 209
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Avon Rubber Co. Ltd., Melksham, Wilts THE Radial and the Traction Radial are key exhibits on the Avon stand this year. The former is a steel-cord tyre while the Traction Radial is built with a stiffer, thicker breaker band and is designed especially to resist accidental damage.
These form part of a comprehensive display of equipment for commercials, and alongside the radials will be seen the Routemaster crossply range designed to give truck users improved wet-road grip together with extended mileage. Another cross-ply on show is the Traction Supreme range whose particular forte is grip: it has a nylon casing for on-and-off the road work.
Other exhibits include the Highway Monarch and well-titled Armadillo ranges.