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Who sponsors the sponsors?

1st March 1980, Page 68
1st March 1980
Page 68
Page 68, 1st March 1980 — Who sponsors the sponsors?
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THIS is the age of sponsorship. Almost everyone is sponsoring someone in something. I have sponsored countless children in athletic pursuits in aid of charity.

I myself am sponsored by the Ministry of Works, which has classified me as an ancient monument and slapped a preservation order on me. This enables me to charge people to look at me. The takings so far area bottletop, two French coins and a trouser button.

Associated Tyre Specialists sponsor practically every spor

tirrg activity except grannybashing. and safe-breaking. They support cricket, football, basketball, darts, fishing, crown green bowling, motoring, horse-riding, speedway racing, table tennis and golf.

They are well entrenched in first-class cricket and will present a three-day match between Lancashire and Sussex at Old Trafford on August 2, 4 and 5. An annual pro-am golf tournament is another prestigious event.

In their spare time ATS are engaged in the tyre business.