Is it cricket?
1st December 1978, Page 69
1st December 1978
Page 69
Page 69, 1st December 1978
— Is it cricket?
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Even if Mike Brearley does not retain the Ashes, he and his team may return from Australia with orders for Perkins engines and recruits for the company's technical and engineering branches.
The Test and County Cricket Board has allowed the England cricket team, for the first time in international sporting history, to assist in commercial projects and Mike Hoffman, Perkins' chairman and managing director, was quick to put his foot in the door.
The players are hosting receptions for leading Australian customers and their earnings from Perkins will be paid into a players' pool. Is this a way of compensating cricketers who have resisted Kerry Packer's lovely lolly?