Ups and downs swap
19th June 1997, Page 16
19th June 1997
Page 16
Page 16, 19th June 1997
— Ups and downs swap
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• What do you buy for the truck driver who has everything? Believe it or not, this month sees the launch of the world's first upside-clown maps.
The first half of pages show the UK's road system in the traditional way. The remaining pages show a reversed road system to help drivers travelling from north to south.
It has been produced by 25year-old Derby entrepreneur Ashley Sims. "Anyone travelling around the UK will know that life is simple when you are driving south to north using a conventional map, but it is a little trickier when travelling in the other direction. If you turn your map upside down the place names are unreadable," he says.
Ill The maps are being stocked by WH Smith and John Menzies at .0199.