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This year Securicor took a 25% stake in a new
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Dutch cash-intransit company which is already turning over £7 million a year. We report on the joint venture's growth prospects in a market of increasing value.
IN A new company took to the streets of the Netherlands on 1 January, immediately claiming 30% of the 223.5 million security transport market.
The newcomer, Geldnet, was formed by merging the Dutch cash-in-transit business of the newly privatised Dutch Post Office (PTT), secure communications company Nederlands Veiligheids Dienst (NVD), and Securicor International, to compete in a market dominated by Brinks Nedlloyd.
The partners in Geldnet expect great things of their new creation. By combining PTT Post's strong banking presence, NVD's national private communications ability and Securicor's security transport expertise, they plan to take 50% of the market within three years.
Joint managing director Peter Wijn (a former regional director with PTT Post) says: "Geldnet BV expects to increase its current turnover of over 27 million to almost .29.7 million by 1992.
"Geldnet already has significant resources in the Netherlands," says Wijn's fellow managing director Peter Kok. "We have divided. . . into four regions; with secure vault facilities in Amsterdam, Rotterdam, Zwolle, and Haarlem." A series of branch depots have been established at four other cities and there are plans to develop the Arnhem site to a full regional centre within two years.
Geldnet operates 100 bright red Mercedes-Benz vehicles fitted with Trouillet armoured bodywork. The 608D dominates in the fleet, though there are also 711s and 409s. Willem Willemson, district manager for Geldnet's southwestern region, based in Rotterdam, says the German-built vans are wonderful. -They just go on and on," he says. Despite the heavy armour plating, bulletproof glass and strengthened chassis, the factory-fitted power steering makes them highly manoeuvrable.
SECURE PREMISES
Like all Geldnet's secure premises, the Rotterdam regional centre is fitted out with cameras, a secure vault, air-locks at doorways, a vehicle pound, and concrete vehicle traps to prevent anyone from ramming the gates.
Such precautions are vitally important for Geldnet, whose business involves the movement, sorting, weighing and screening of cash, notes and other very valuable loads.
Geldnet has launched very aggressively in the Dutch market, acting as an independent company but benefiting from the activities of PTT Post (50% share), NVD (25% share) and Securicor International (25% share).
One of the biggest benefits has come from NVD's unique position as the only private company permitted to operate a