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success in Germany

16th September 1977
Page 5
Page 5, 16th September 1977 — success in Germany
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Which of the following most accurately describes the problem?

• RITISH commercial vehicle xports to West Germany towed a 53 per cent rise in alue during the first five ionths of this year.

This figure was revealed by lavid Plastow, president of le Society of Motor Manuicturers and Traders, when e hosted a reception in rankfurt on behalf of the • ritish motor industry on the ye of the Frankfurt Show.

The number of built-up Dmmercials, 2,000, was lower Ian the industry would have ked "and certainly lower Ian potential buyers would ave liked," Mr Plastow contiued.

"Nevertheless, we have one better in a market which mst rank as one of the most )phisticated motor vehicle larkets in the world:."

And Mr Plastow added: "It's rorth noting that, in six reeks' time, the European irganisation for Quality !ontrol's automotive seminar ; to be held in the UK for the rst time."