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RESIDUIAL VALUE PERCEPTION

14th August 2008, Page 40
14th August 2008
Page 40
Page 40, 14th August 2008 — RESIDUIAL VALUE PERCEPTION
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Which of the following most accurately describes the problem?

Ken Brown, CAP Red Book Iveco offers the largest choice of all van-makers, ranging from 3.2 to 6.5t, load space volumes from 7.3m3 and 17.2m3, 3.0m, 3.3m and 3.95m wheelbases, three roof heights and four engine power outputs.

However, these choices do not translate into high volumes in the used market, and they are conspicuously absent from auction entries.

Research shows the Daily is seen as the 'Shirehorse' of panel vans, and there are concerns that customers see them as little too large to handle.

Also contributing to the Daily's relative scarcity in the market is the brand's popularity in council and utility companies, where replacement cycles tend to be longer and vehicle applications are more specialised.

There's still a strong base of fleet managers who favour the ladder-frame chassis of the Daily over the industry standard monocoque panel van design. Customers selecting Dailys favour its durability and size, while detractors cite reduced payloads across the range in comparison to competitor models.

In comparisons, Daily handles 261kg less than a Movano and 212kg less than a Ford Transit. Things level out when it is compared with a Sprinter, which enjoys 20kg more than the Daily, but has a 0.25m shorter load length and 1.5m3 less load space.

Vehicle choice here is about finding a balance that takes into account payload, volume, purchase prices and depreciation. In the current market, a new Daily retains just over 54% of cost new after a year, while the nearest equivalent, the Volkswagen Crafter, achieves 69% both models starting from a similar list price.

The average price achieved by 3,300mm wheelbase examples is 87% of CAP Average, while for 3,950mm wheelbase the average price is 89%.