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Truck sales slow down

13th July 1989, Page 8
13th July 1989
Page 8
Page 8, 13th July 1989 — Truck sales slow down
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Which of the following most accurately describes the problem?

• Registrations of new trucks in the first half of 1989 were up more than 11% on this time last year, according to the latest SMMT figures. However, predictions of a downturn in the second half of the year appear to be supported by a slowdown in the growth of sales — up only 0.66% in June over the same month last year.

In the heavy truck sales league lveco Ford retains its slender, and diminishing lead on Leyland Daf. So far this year Iveco Ford has recorded a slight (L3%) drop in sales, while Leyland Daf increased its sales by 5.7%.

Both companies have lost market share so far this year in a market up 11%. Third-placed Mercedes-Benz continues its steady growth, with sales up 13.5%. Fourth-placed Volvo's sales are up 18.35% this year, and fifth placed ERF continues to thrive, with sales up 26.3%.

Renault continues its disappointing run, with sales down 4.75% so far this year. The French-owned company looks set to lose its sixth spot in the truck sales league to Scalia, whose UK registrations have soared by 38% this year.

In the first half of the year MAN won a 4% increase in sales, while Seddon Atkinson — which recently laid-off 69 staff — recorded a sales rise of just 1.37%. Overall the strongest percentage growth was Foden's with sales up almost 40% to 958 in the first half.

Sales of civilian AWD trucks in the UK so far this year have reached 736. Hino registrations, due to be added to the SMMT figures soon, are estimated to have reached 350.

Ford continues to dominate the panel-van sector with sales this year up by 33.4%. Secondplaced Leyland Dafs van sales have fallen by almost 5%.

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