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WRONG • May I draw your attention to an error

13th December 1986
Page 26
Page 26, 13th December 1986 — WRONG • May I draw your attention to an error
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Which of the following most accurately describes the problem?

in a news item (CM, November 8) headlined "Ford Cargo Tops 50,000".

While you are quite correct in saying that "Cargo exports never reached the levels Ford had hoped for", it is quite wrong to conclude that this is "one of the main reasons for the Company's decision to back out of the European truck market".

The Iveco Ford merger applies only to the UK and Ford will continue to sell Iveco Ford-built Cargos through its European truck dealer

network. In fact, some 3,500 built up Cargos will be exported during 1986, together with cab panels for over 12,000 Brazilian-built Cargos and CKD kits for a further 2,500 Cargos to destinations such as Turkey and Australia.

Tony Smith Manager Image & Public Affairs Iveco Ford Truck Ltd

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