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Cold comfort

9th May 1996, Page 36
9th May 1996
Page 36
Page 36, 9th May 1996 — Cold comfort
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2] o doubt Swedish emigres at Scan ia's UK base miss those bracing Scandinavian winter sports: to keep its collective hand in Scan ia is to sponsor the Guildford Flames ice hockey team. "Team building is key to our business and

our organisation can learn valuable lessons from watching the players as well as watching them play" says Scania's UK head honcho I Ilf RundeIL Will those lessons involve the body slamming that is such an enjoyable party of this macho sport? The mind boggles.

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