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Cargill's show how to treat our drivers
Page 66
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Saying thank you to drivers is something we approve of. After al!, they are the mainstay of the industry that keeps the UK running.
Those nice people at Cargi ll's factory complex in Trafford Park certainly appreciate drivers and decided to show that appreciation by staging what is, as far as we know, the UK's first 'driver-appreciation week'. Every driver arriving for a collection or a delivery at the Manchester plant was handed a letter of appreciation, a thermal mug and wait for it a Yorkie bar.
Cargill general manager Martin Douglas explains that drivers are the unsung heroes of many businesses, which is certainly true, and the company simply wanted to find away to say thanks.
The event was such a success that Cargill is planning to do it all again next year, but with banners translated into Polish and French so foreign drivers will understand what's going on (it must have confused the hell out of first-time visitors to our shores, who probably think every POD note should be attached to a Yorkie).
It seems the drivers liked it too, so well done, all concerned.., but considering the growing number of women driving trucks nowadays, the organisers might consider a different chocolate bar next time. Maybe one that doesn't have the ad slogan "It's not for girls!".
Perhaps other companies, and in fact the general public, should make every day truck driver appreciation day. Though it's a good ideate have a dedicated week with some nice handouts, the drivers would no doubt be happier with some all-year-round kindness from non-truck drivers.
If someone could only explain to the person who's beeping and swearing at the Tesco truck while driving to Tesco to do the shopping that without this 'big great dirty monster' there would be nothing on the shelves, they might change their attitude towards the men and women who, in a very real sense, make sure the rest of us are fed and clothed.