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Tyre teaser
20th October 1978, Page 31
20th October 1978
Page 31
Page 31, 20th October 1978
— Tyre teaser
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"I'd like to give you our flat number" is the message from a scantily-clad beauty on a 15in x 10in poster issued by the National' Tyre Distributors' Association to publicise their freefone service for drivers with tyre trouble. "Do turn me over for the key," she adds.
The NTDA hopes that transport managers will be sufficiently titillated to display the poster in their offices and to buy copies for drivers' cabs. The cost, I am told, is nominal and Mervyn Thomas, the association's national secretary at Broadway House, The Broadway, London SW19 1RL, will supply copies. Is he responsible for putting the Broad in Broadway?