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20th November 2003
Page 67
Page 67, 20th November 2003 — First-class result
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Almost 100 buyers snapped up all the ex-Royal Mail vehicles under the hammer at a special auction held by Manheim.

The Royal Mail announced a pre-tax profit of £3m last week — but as to how much of that is down to auctioning off demobbed fleet vans, Commercial Motor can only speculate.

Manheim Auctions runs two Saturday auctions per quarter through dedicated centres. Martin Potter, corporate sales director for ManheimAuctii believes that these weekend auctions can be particularly successful specific customers. "We have been working closely with the Royal 1 and have extensively researched the area, increasing the marketabi of its product to a wider buyer base, and this has obviously been wel received," he explains.

Potter says more customers are all ing Manheim to work closely with thi to execute the logistics of the sale, inc ing marketing to appropriate buyers.

"The Royal Mail's latest sale at Haydock is a demonstration of how s cessful this process can be," he says.

Tags

People: Martin Potter
Locations: Manheim