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Alex Laffey's 'six' appeal

1st October 2009, Page 18
1st October 2009
Page 18
Page 18, 1st October 2009 — Alex Laffey's 'six' appeal
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Which of the following most accurately describes the problem?

Keywords : Steve Laffey, Tesco

fEtE MUGSHOT of Tesco's Alex Liffey appears six (yes. six) times in the 10 September issue of CM.

That must constitute something of a record.

I suspect that the BBC's newlyrelaxed policy concerning product placement has managed to find its

way into CM's editorial content. Any thoughts? Alan Bunting Harpenden, Herts

Ed's note: Well spotted, Alan. Alex Laffey appeared on the front cover, the comment page, twice on p4, p7 and p19. For the record,TruckPol's DC Alan Soames appeared five times in the previous issue.

There are other supermarkets available (it says here), as CM's coverage of the Nisa-Today's contract in the same issue proves.

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