MAN Truck & Bus UK has rebranded its parts business
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as Valuefine Parts, as it looks to convince operators of the benefits of choosing genuine, branded parts over cheap alternatives.
Valueline Parts will offer more than 45,000 MAN parts in the UK through 120 MAN parts specialists. Andrew Taylor, head of Valueline, says the parts business is an ultra-competitive market. "We fully appreciate that many operators see fast-moving parts merely as a price-driven commodity This is often a false economy, however, and an MAN gent.th-ie part can, in many cases, simply last longer.
"Our Valuefine range is not only hugely price-competitive, but it also comes with quality and reliability you'd expect from arguably the truck industry's premier brand," he says.
Taylor adds that more than 60 of MANS most popular. fast-moving parts are now being offered at significantly reduced prices.