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Blown out on Michelins
Page 28
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MAY I pass on a word of warning to all those motorists who might be gullible and possibly foolish enough to believe all they see and hear in TV advertising.
I refer to a current advertising campaign mounted by one of our leading tyre companies which suggests that motorists should follow the lead of the transport industry and specify Michelin.
Our experience, following the recent fitment of a new 1000 x 20 XZA by a reputable specialist to the front of one of my small fleet, was a blow-out after some 500 miles.
Two Michelin representatives called on me and are, as yet, unable to offer a satisfactory explanation as to why this should have happened and their offer of a miserly 25 per cent discount if I order another two XZAs was nothing less than a masterly piece of audacity. Yes, motorists, times may be hard for all of us and particularly for us small hauliers, but I am certain to be far more discriminating in my choice of replacement tyres and most certain to ascertain back up procedures before placing any further orders.
N. R. HEDGCOCK N. R. Hedgcock Transport Persh ore, Worcestershire.
We have invited Michelin to reply to this reader's letter — Editor.