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Next Year's Show.

10th November 1910
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Page 1, 10th November 1910 — Next Year's Show.
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Which of the following most accurately describes the problem?

This journal believes in the value of a commercial-motor show at Olympia next year, and it has not been afraid te state that opinion. We hold that the one or two gentlemen who have been taking steps to find out if the Society's announced decision can be upset will do well to ponder their actions. It is quite easy for any single individual te draw written and other support for almost any plan of campaign, and it does not count for much that a few makers hare appeared to be undecided. The duty of the Society is to the whole industry, and we have not the slightest doubt that it will find instiffieient reasons for a reversal of polies-. The Show, at the end of Nlarch, which happens to be the adopted date, can be made a success in more senses than one. It both deserves and demandshe support. of Illantiftwturers and owners.

One of the most.-important branches of trade just now is that with the Colonies and abroad. The dates of the show have for irsek,s been in our diary of coming events, and they are thus entered or about to be entered in other Press diaries, and in the pocket-hooks of numerous intending buyers, the world over. -We are confident that plans have been settled already, and that many like advance programmes will be laid -clown between this and tile end of the month, under which visits to this country will be fixed so as to allow the Show to be included. it is one thing lightly to throw over a show of home interest only, but we maintain that the interval of three years, which will have elapsed since the Olympia display of 1908, has widened the ranks of purchasers to an extent which is not so limited. The causes of cancellation would not be appreciated overseas: "chop and change" never did appeal to Colonials. Further, there is not, proper time now to alter and to overtake the news of intentions which our regular thin-paper edition has scattered far and wide. Finally, we repeat our old contention, that the time is ripe for another all-motor exhibition, in order to mark progress

and to impress the public mind, apart from concrete sales on the spot. The comparative failure of 1908 is no guide to the present state of interest or demand, whilst both new and old makers would be deprived of a unique opportunity were counsels of weakness to prevail. There is no question of road trials as an alternative: they are dead. An array of names of owners can go upon the vehicles next March, such as must in the aggregate convince even the

most-obstinate of motorphobes. We do not like to protest that we intend to wait, and wait, and wait for somebody else to move. We conceive that it is incumbent upon us to give a lead, and no re-examination of the facts of the situation to-day furnishes either justification or occasion for a change of attitude. Were it otherwise, we should be converted—as we were over the quid pro quo of the Road Board in exchange for the petrol tax.

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Organisations: Road Board