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First-class delivery

3rd March 2005, Page 69
3rd March 2005
Page 69
Page 69, 3rd March 2005 — First-class delivery
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Mien the Royal Mail offloads vehicles from ts fleet you are guaranteed plenty of variety.

Royal Mail has used British Car Auctions' Belle Vue site to dispose of more than 130 vans, -igids and tractor units.

Duncan Ward, BCA UK business levelopment manager for CVs, reports :hat the sale attracted trade and private )idders from Armagh to Maidstone.

"The Royal Mail provided a superb ;election of vehicles that were well resented and sensibly valued and the )idding was fast and furious throughout he sale," he adds.

This was the first dedicated sale at the vlanchester site for five years; it was ieavily promoted with adverts in the trade press, text alerts and tele-marketing. BCA even set up a dedicated 'microsite' on its own website and buyers were able to access data on the vehicles via B CA's Commercial Auction View stock locator service.

The vehicles were offered with long MoTs, service histories and guaranteed mileages.This helped them sell for an average of 109% against guide values.

Annessa Lehane, Royal Mail's national vehicle sales manager, complimented BCA on its marketing and preparation for the sale: "The presentation and selling by BCA Belle Vue was slick and efficient and we are delighted with the end result." •


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