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CRACKING THE USA

29th July 2010, Page 47
29th July 2010
Page 47
Page 47, 29th July 2010 — CRACKING THE USA
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Paragon's systems are already used in 33 countries around the world, but tt firm is making a special effort to break into the giant North American market, I now has a US office with five staff, although telephone support and development are still based in the UK.

"We're very focused on customer support," says MD William Salter, "and we've had very good feedback. We can be very quick on our feet developinc new features our US competitors tend to pile it a bit higher than we do an( some of our UK features have given us an advantage in the US."

"In multi-drop foodservice applications," says Phil Ingham, "the UK way of working maps very well on to the US conurbations."

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