• WV's plans to capture valuable export orders was the
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main topic of conversation during a recent visit by the Duke of Kent to ERF's Sand bach plant, where he witnessed production of the first of the new E Series which is launched this week (see pages 61-63).
The Duke (centre), representing the British Overseas Trade Board, was met by ERF chairman and chief executive Peter Foden (left), who had returned to the UK only two
clays previously from a fourweek worldwide sales tour which included the United States, Africa, Australia and New Zealand. With them are (left to right): Terry Stocks, executive production manager; john Copeland, special projects manager, production; and Ken Lea, foreman, cab division.
ERF currently holds around 10 per cent of the UK tractive unit market and is looking to expand its overseas as well as domestic sales.