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Eurotunnel 's marketing makes much of its speed and reliability,

23rd November 2006
Page 31
Page 31, 23rd November 2006 — Eurotunnel 's marketing makes much of its speed and reliability,
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claiming it's the choice of most operators in the just-in-time or express markets.

This is partly due to tts location the UK terminal is 20km closer to Londor Than Doverand the fact that the road access toils terminals has been designed from scratch, neatly separating car and truck traffic along the way.

However, Eurctunners recent innovations at its terminals are to do with the speed and ease of the check-in process; it introduced self-check in lanes in April 2006. Account holders can use these without booking in advance by oneosing one of two options.

Firstly, they can register a fleet list with Eurotunnel. When a truck enters the terminal its registration plate is scanned and money is automatically deducted from the hauliers account. The alternative is the use of what Eurotunnel describes as rts Rapid Service Pass_ This is a personalised card, which shows the vehicle's registration number, and also allows quick and easy check-in.

Non-account holders can also use the online booking service, Mich will enable them to use the automatic check-in lanes.

It is also introducing a new service for customers making fewer than 1,00( crossings per year, encouraging them to subscribe with a given level of annually booked volume to earn discounts.

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