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POSTERS AND PRODUCTION.

23rd November 1920
Page 26
Page 26, 23rd November 1920 — POSTERS AND PRODUCTION.
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Which of the following most accurately describes the problem?

T HAS LONG been a custom in American works and factories to adopt as a, mural decoration

catch phrases and businees slogans, the object of which is to inspire the operatives, whom they confront throughout the day, to improvement in the quality of their workmanship, their habits, and their outlook generally upon the occupation in which they may harbrw!p to-be engaged.

In quite a number of our own factories the same idea has been adopted for some years, and the custom seems rapidly to be gainieie ground. Though in England we are apt to regard such innovations with a feeling of amusement, and not to take them too seriously, as contributing, in any great measure, towards increased efficiency, there is no doubt that, in many cases, they do quite an amount of good.. Repetition is said to be the secret of conviction, and when an operative is met, every time he raises his eyes from his work with the glaring statement: "These works cost £2 a. minute to. run,' followed by the appeal: "Please save a minute," it is conceivable that, in course of time, it may begin to dawn upon him that the quickness of his actions has some definite relationship to the financial success of the undertaking from which. he draws his pay. What it amounts to is that the manufacturer has in the walla of his factory a free hoarding, on which he B20 can paste to his heart's content posters and propaganda towards the furtherance of any aim he has in view.

The transport manager, however, is at a disadvantage. While he may wish, never so much, to instil into the minds of the workers of whom he is in charge all sorts of desirable ideas, it is difficult for him to do so, because the men are generally out on the road.

Nevertheless, the walls of a garage or a transport depot are just as well adapted to the purposes of poster. display as any other, and -could be so used. True, the excellent maxims which may be placarded thereon are only seen by the majority of the workers during the brief intervals when they aro off the road; but, none the less, they may not be without effect. We feel that the transport manager should not neglect's° to use his walls. Let them shout-'or , if preferred, just murmur gently in the subdued tones of a. type face that is not too bold—hints on economy in petrol, as to driving methods which will keep down the wear in tyres, pointers on loading and unloading and the saving of time and what it means. In short, let him present, for the daily perusal of those of his drivers who care to read, mark, learn and inwardly to digest it, a brief but trenchant summary of the main points in transportation economics. It should be well worth while.

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