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Advertising that moves

23rd May 1981, Page 27
23rd May 1981
Page 27
Page 27, 23rd May 1981 — Advertising that moves
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AMONG. the many features present-day life that baffle me people's readiness to pay goc money to advertise proprieta: articles on T-shirts, bags an what-have-you. There will, I al sure, be no shortage of custon ers for Renault Trucks' new "ba rel" bag, an all-purpose holde for long-distance drivers costin £7.

It has been "rigorously testec to ensure that it will "not spl when packed with mineral be ties . ." says a diplomati Press notice from Peter Blac the maker. Those who use it t carry intoxicating liquour in bo tie or barrel do so at their ow risk.

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