Fasson stick up
23rd January 1982, Page 3
23rd January 1982
Page 3
Page 3, 23rd January 1982
— Fasson stick up
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SELF-ADHESIVE material manufacturer Fasson UK Ltd has taken advertising space on bus sides to advertise the very material the posters are made from.
In a year-long campaign, vinyl film advertisements will carry the message that Fasson's "stick top names on bus sides" and Fasson made this message stick.
Fasson claims that its material not only is resistant to bus washing machines and traffic grime but also stands up to traffic and road grime.