PRIVATE ENTERPRISE SHOWS INITIATIVE
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QEVERAL recent developments indi),—) cute that South Midland Motor Services, Ltd., Oxford, is pursuing an energetic policy. The company has opened an information bureau in Oxford to give information on all matters directly or indirectly connected with coaching.
Not only are details of all coach services in England kept for reference, but dates of races, sporting events and exhibitions at Olympia and maps and guides to all the principal cities in Great Britain, are filed and indexed. Official handbooks from all the chief seaside resorts in England, Scotland and Wales are available for inspection.
The company is also to start sightseeing tours of Oxford on May 17. The charge is 5s. Similar sight-seeing trips to Oxford are to be run from London fat a fare of 12s.) and other places. The summer tour programme includes an eight-day coaching holiday in the Forest of Dean and the Wye Valley, at a total charge of £12 12s.