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Pay-as-you-go is undermining telematics sector
13th August 2009, Page 8
13th August 2009
Page 8
Page 8, 13th August 2009
— Pay-as-you-go is undermining telematics sector
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Keywords :
Gps, Technology, Business, Information Technology Management, Telematics, Pay-as-you-go Tax, Pricing, Business / Finance
A LEADING TELEMATICS supplier believes that the sector is in danger of undervaluing itself by offering products on a pay-as-you-go (PAYG) basis.
David Isom, managing director of V-SOL vehicle tracking, warns that "pricing rather than performance" has become the main selling tool, and tracking technology is now -too cheap':
CM revealed that the majority of former GlobalLive customers are now paying extra fees introduced by new owner Causeway to ensure continuity of connectivity (`ExGlobal Live clients not deterred by Causeway's extra telematics charges', CM 6 August).
Peter Nagle, Causeway chairman. tells CM that telematics "has to be pay-as-you-go" and suppliers must adjust their operating models.