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THE TIE-UP

11th December 2008
Page 24
Page 24, 11th December 2008 — THE TIE-UP
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Johnathan Bohner had wanted to develop his business for some time by acquiring a railhead now the EWS deal means he doesn't need to. By overall size, Bulmers is the smaller partner in this venture, but its expertise with retail shipment far outstrips EWS, whose traditional cargo is coal and steel (although Bulmers may exploit its Corus links here, too).

Bulmers is well known to the shipping lines and meets the stringent environmental standards laid down by key customers, such as Ikea. Its choice of rail partner is well made, but was limited by circumstance: there are but a few and once you take away the self sufficient Freightliner, those with too few routes and the existing deals (such as with Stobart), EWS is fairly lonely on the list.

EVVS's choice grew out of some 'fire engine' work that Bulmers did rescuing freight that had been derailed or held up by signalling problems. 'That's still a useful safety net for us," says David Cross. "Any problem and we can ring Bulmers' 24/7 control centre and tell it where the freight needs collecting from."

Going forward, the partnership wants to take advantage of EWS's fraternal relationship with international freight forwarding company Schenker. "Then we will have a formidable offering," says Cross.


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