hreco chief dies
3rd March 1984, Page 13
3rd March 1984
Page 13
Page 13, 3rd March 1984
— hreco chief dies
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Keywords :
Fiat, Car Manufacturers, Edwardian Era, Iveco, Fiat Automobiles, Fiat Professional, Business / Finance
DR GIOVANNIA BRASCA, chairman of lveco UK, died suddenly last Sunday aged 59.
Dr Brasca was responsible for the first Fiat lorry imports into Britain in 1973, when he formed the Commercial Vehicle Division of Fiat (England) Ltd.
He was with Fiat for 30 years, working initially for the original equipment commercial vehicles manufacturing division. After transferring to the Fiat Car Division in 1968 he became managing director of Fiat Belgium and then of Fiat (England) Ltd.
In 1975, Dr Brasca became managing director of the newly formed Fiat Commercial Vehicles Ltd, and became chairman of Iveco in Britain when Fiat took over Magirus.