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French heavies in price war • A survey of the

27th September 1986
Page 20
Page 20, 27th September 1986 — French heavies in price war • A survey of the
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Which of the following most accurately describes the problem?

French utility and heavy goods vehicle market conducted by SAEP for the French Ministry of Transport has concluded that there are interesting openings for manufacturers in the light vehicle sector. The annual growth rate for this end of the market is an encouraging 15%, but heavy goods vehicles are not doing so well. The only remaning French truck builder, RV1, has to contend not only with a depressed market, but also with a price war. Its production has fallen by around 10%.

L'Officiel des Transporteurs, August 28.

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